Caspani Tino

Made in Italy luxury furniture in China

Caspani Tino is an Italian company which produces luxury furniture.

The company wants to broaden its distribution network in China and its collaboration with local study designs. The aim is high-end positioning of the brand and the planning of villas.

The Project / /

Thanks to its Chinese branch, Retex represented Caspani Tino at the Salone del Mobile and at the Design Week in Shanghai.

Furthermore, Retex mapped out, contacted and met with numerous distributors and design studio in China with the goal of developing partnerships. It selected and proposed the best among 300 candidates from tier 1 and 2 citites. Finally, it supported Italian designers in villa interior décor projects.

 

The results;

Contacts with more than 120 new distributors and design studios in the first 12 months; acquired cooperation with 20 new individuals

100% increase in the first year of sales and profits; continued expansion with 50% growth YOY in the following two years

400% increase in sales in China after the first 3 years

Partnership with the best classic, luxury, furniture brands in the Chinese market